B2B SEO
B2B SEO that puts you on the buyer's shortlist
SEO for manufacturers, 3PLs, distributors and engineering firms. Capability and spec pages that win RFQs, with pipeline tracked through your CRM.
Why it matters
How b2b & industrial buyers search
Engineers, procurement teams and operations managers search with precision: a process, a material, a tolerance, a certification, a lane or a region. They want specifics, not slogans, and most industrial websites never give them.
We build B2B SEO around capabilities and specifications: a page for every process, product line, industry served and certification, written with your engineers, so qualified buyers find you and submit RFQs ready to quote.
Industries
B2B & Industrial industries we work with
-
Manufacturing SEO
SEO for manufacturers that brings in RFQs, not just traffic
-
3PL SEO
3PL SEO that brings in brands ready to switch providers
-
Logistics SEO
Logistics SEO for carriers, brokers and freight forwarders
-
Distributor SEO
SEO for distributors who want to own their product searches
-
Engineering Firm SEO
SEO for engineering firms that wins projects and talent
-
Commercial Construction SEO
Commercial construction SEO that gets you on more bid lists
-
Industrial Equipment SEO
Industrial equipment SEO for long, technical buying cycles
-
Metal Fabrication SEO
SEO for metal fabricators and machine shops
-
Packaging Company SEO
Packaging SEO for custom and industrial packaging suppliers
Our approach
How we run B2B SEO
-
1
Map capabilities to searches
We interview your sales and engineering teams, then map every process, material, product line and industry served to how buyers search.
-
2
Build capability and spec pages
Detailed pages with tolerances, materials, certifications, lead times, equipment lists and downloadable spec sheets.
-
3
Earn industry authority
Trade publications, association directories, supplier listings and technical content that earns links from the industries you serve.
-
4
Track RFQs to revenue
Form, call and email tracking tied into your CRM, so you see which searches produce quotes, orders and contract value.
Included
What every program includes
- Capability and product page program
- Industry-served pages
- Technical content with your engineers
- Industrial directory and trade links
- Technical SEO for large catalogs
- RFQ and pipeline tracking
Reporting
What we measure
- RFQs and quote requests from organic
- Pipeline and closed revenue from SEO
- Rankings for capability terms
- Visibility with target industries and regions
FAQs
B2B SEO questions
Our buyers are very niche. Is there enough search volume?
Niche B2B terms often have low volume and very high value. A handful of the right RFQs a month can be worth more than thousands of visits. We judge keywords by deal value, not volume.
How do you write about technical processes?
Through interviews with your engineers and sales team. They review every page for accuracy before it goes live.
Do you work with long sales cycles?
Yes. We track first touch, assisted conversions and CRM opportunities so SEO gets credit for deals that close months later.
Work with Vemlo
Make organic search your best lead source.
Tell us about your business. If you are doing $250K or more a year, we will review your site and market before we speak and show you where organic growth will come from.
